Frequently Asked Questions
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I am based in Exeter, Devon, working with local small businesses across the South West.
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I write and design everything: captions, graphics, the lot. To start, I'll send you a quick form to understand your brand and how you speak to your customers, so everything I create sounds consistently like you, not a generic template. If you've got your own pictures, new stock arriving, an event, anything happening in the business, send them over and I'll build the plan around them to keep things authentic. And if you ever need extra graphic design beyond the regular posts, event posters, leaflets, promotions, just ask; it's a small, accessible add-on, so you can hand it off without feeling guilty about the spend.
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Not a problem, most of what goes out is a mix of phone photos (yours, not studio shots, for a local business that's usually the more authentic, better-performing choice anyway) and designed graphics. If you don't have photos, or you're just too busy to keep taking new ones, I can come to you, since I'm local,I'll visit your location in person to capture photos and video. I'd actually recommend this at least once a month: it's a small add-on at £150, and one visit typically covers a full month of content, sometimes more. This is included in the Scale plan.
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Packages run on a 3-month minimum, then roll monthly with 30 days' notice to cancel which is enough time to see real results before deciding, without locking you in indefinitely. Prefer to pay annually? Save 20% off the year when you pay upfront.
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Upgrading's easy any time, just say the word and it kicks in from your next billing cycle. Downgrading works the same way once you're past your initial 3-month term.
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There's a rough rule of thumb: 5–10% of your revenue. In practical terms, that tends to land smaller local businesses around £500–£1,000 a month, and growth-focused ones closer to £1,000–£2,500.
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Any small business, honestly. I care about helping small businesses thrive across the UK, and especially here in Devon and the South West, where I live. If you're local, this isn't just business for me, I want to see my own area do well.
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Officially, UK law (the Companies Act) classes a company as "small" if it meets two of three: turnover under £15 million, balance sheet total under £7.5 million, and 50 or fewer employees. In practice, most of the businesses I work with (independent shops, pubs, salons, farm shops) are classed as a small business.
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Plans don't include paid ad spend, Tik Tok content, day-to-day DM/community management, or website build work. if something outside your plan comes up, we talk about adding it or quoting it.